Client: Borderland Tees
Problem: Through the process of bioremediation, Borderland Tees, located in South Knoxville, created a butterfly garden in an abandon parking lot next to their printshop. With their new garden, they wanted to get the community involved in both experiencing and remediating the garden.
Solution: The intention of this brand identity is to bring awareness to the surrounding community of South Knoxville about the garden while also empowering locals to begin their own gardening process and bring engagement through volunteering.
Designers: Justin Lenton, Madeline Walker
Research and Brand Identity Poster
Example Way-Finding Poster in Garden